Marketing with a Flair

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June 29, 2011

Marketing with a Flair Celebrates 12th Anniversary; Moves to Peoria

Peoria Agency Steals No. 1 Spot in Ranking Arizona for Small Firm Ad Agencies

 

PEORIA, Ariz. (March 15, 2011) – Marketing with a Flair – a full-service communications agency offering marketing, advertising, public relations and strategic planning – celebrates its 12 year anniversary , No. 1 position in Ranking Arizona for advertising agencies - small firm, and business growth with new digs in Peoria.

 

This is the sixth consecutive year Marketing with a Flair has found itself in the top seat among ad agencies in Phoenix with seven staff or fewer. Marketing with a Flair also received recognition for its public relations department with forth place rankings.  

 

After being a part of the Glendale business community for over a decade, Marketing with a Flair has found a new home in Peoria at 20470 N. Lake Pleasant Rd., Suite 107.

 

With today’s technologies, such as video conferencing, and our rapidly growing social media project base, this physical move will not have direct client impact,” said Marketing with a Flair President and CEO Robin D. Cook. “The staff, however, is excited about the newer building and office amenities.

 

Among other developments at Marketing with a Flair, the agency has added several new clients to its roster including the Peoria Diamond Club, Pee Whiz, 100 Club of Arizona and Aire Serv of East-Central Missouri.

 

“We are extremely honored that our agency has attracted several new clients locally and across the nation,” said Cook. “The confidence they place in Marketing with a Flair is due to our team’s ability to provide integrated solutions while determining the proper strategy that yields measurable results within today’s challenging budgets.”

 

Prior to the move, Megan Homan, who has been with Marketing with a Flair for just over a year, was promoted to senior communications specialist. Homan’s duties include account management, publicity and copywriting.

 

About Marketing with a Flair

Marketing with a Flair is an award-wining marketing communications firm specializing in providing corporate communication functions for businesses that do not have the resources in-house and for corporations whose in-house resources are currently overtaxed or require supplemental support. The firm works for a vast array of clients in several industries including health care, retail, finance, service, hospitality and non-profit. The Marketing with a Flair team is led by president and CEO, Robin D. Cook, who has more than 30 years of experience in marketing. She is the author of “Unlocking the Power of Publicity,”a book that explains how to put the media to work for business owners in order to gain the essential attention needed to promote their causes, products and services. For more information about Marketing with a Flair call 602-374-4923 or visit the website at MarketingWithaFlair.com. 

 

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June 23, 2010

Rank Marketing With A Flair as #1!

Last year we were ranked #1 in Advertising by Ranking Arizona: The Best of Arizona Business 2009, and we want to stay on top! As a company we strive to always deliver innovative solutions and measureable results to each of our clients. If you think our company is top-notch, click this link: http://bit.ly/S5hXo , search for Marketing With A Flair by name, and then vote for us as #1 in Arizona for advertising and public relations!

July 25, 2009

3 Seminars To Help You Grow Your Business

Amp up your company’s communication power with these lively and  information-packed two-hour sessions. In today’s market, you need all the media juice you can get and these seminars will help you keep your competitive edge (and message!) sharp. Three topics and four dates to choose from. We look forward to seeing you!

Social Media -  $49.00

Wednesday, August 5, 2009 - 3:00 pm to 5:00 pm
Learn the value of online social networking as a business tool.  REGISTER NOW

Marketing - $49.00

Tuesday, August 11, 2009 - 10:00 am to Noon
Make your marketing investment earn results for your business.  REGISTER NOW

Social Media - $49.00

Thursday, September 3, 2009 - 3:00 pm to 5:00 pm
Learn the value of online social networking as a business tool.  REGISTER NOW

Public Relations - $49.00

Thursday, September 24, 2009 - 10:00 am to Noon
Learn how to turn media and publicity opportunities into free advertising for your business.  REGISTER NOW

December 15, 2008

TRACKING RESULTS

Filed under: Measureable Results — Tags: , , , — Bridget Daly @ 4:54 pm

What good is a communication and marketing plan if you don’t know it’s working? Being able to evaluate and measure your results is an important key to a successful campaign. Here are some steps on getting started from Robin D. Cook, Founder and CEO of Marketing with a Flair.

1.      Identify specific and measurable goals for all communication and marketing efforts

§         It’s essential to first understand what you’re striving to achieve and why. Is it increased awareness about your business? Is it a specific number of unique page views on your Web site? An increase in prospective consumer phone calls? Set goals that are manageable and attainable.   

2.      Strategically plan how your efforts will be measured and how you will get there

§         What procedures do you have in place to achieve your goals? Do you have an adequate budget? Do you have processes in place to manage the marketing efforts? Before implementing a strategy, be sure that you’re operationally sound.

3.      Establish ongoing measurements and tracking processes

§         Decide what measurement methods will best serve your objectives. Will benchmark and ongoing research meet your needs? Is it tracking the amount of media visibility or measuring Web analytics to evaluate emerging interactive activity?

4.      Evaluate your results and make appropriate adjustments

§         What have you accomplished? Were your goals attained? If not, evaluate what you can do differently. It’s important to have a flexible communication and marketing plan that you can adjust as necessary.

 

 

 

 

 

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Marketing With A Flair
info@marketingwithaflair.com
6120 W. Bell Road, Suite 100
Glendale, AZ, 85308 USA
602.374.4923
866.577.5239
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